Phase One · Mom Life Leadership Survey

What 247 Moms Taught Us

Motherhood is leadership.
Now we have the language to lead it that way.

81%
mostly keep track of household details.
74%
are not very clear on what matters most right now.
13%
describe Mom Life as mostly intentional.
49%
feel a stronger disconnection from themselves.
The finding that made us look closer

We expected strong systems to also shift who carries the load. They didn't.

78%
with strong systems still mostly carry the household details.
82%
with fewer systems say the same.

Systems change how Mom Life runs —
not who runs it.

The leadership underneath
"Remember soccer practice."
  • What time is practice?
  • Who is driving?
  • Do we need to carpool?
  • What is the weather going to be?
  • Is the uniform clean?
  • Where are the cleats and shin guards?
  • Is it our week to bring the snack?
  • Do I need to leave work early?
  • What time do we need to leave?
  • Has everyone eaten?
  • What happens with the other kid while we are there?
  • Did I remind everyone?

You are not just remembering soccer practice. You are anticipating, deciding, coordinating, and carrying everything required to make soccer practice happen.

"That everything is on my shoulders. Everything rides on me."

Survey respondent · on the mental load

"No one else is paying attention... and when they aren't ready, I have to fix it."

Survey respondent · on anticipation
Where the research goes next

Phase One gave us answers.
It also gave us better questions.

Ownership vs. Participation Systems + Capacity Identity + Clarity Leadership Across Seasons
Add your voice — take the survey → Explore the full research →

Phase One of the Mom Life Leadership Survey included 247 Moms and closed in August 2026. It is based on a self-selected sample and is directional rather than nationally representative. Reported relationships are associations, not causal findings. The research continues toward 500–1,000 Moms. For full context, visit the Research page.